HUE // Fall 2023

Lamont Miller

graphic design // // @millerdsgns

Xerset is a fitness brand based on motivation. A brand created to introduce as well as propel current fitness journeys. The app includes basic features such as the dashboard, meals, exercises, progress, and a user profile. The posters include quotes that can be read for motivation. Lastly, the products include three shirts, a water bottle, and a kettle bell; all items used during fitness. The thought process behind the overall brand was to create a project that comes across as clean, professional, and embodies fitness. Orange is a color used to display an energetic atmosphere, which works perfectly for a fitness brand. Xerset is a brand that seeks to motivate individuals to improve their lives with fitness. Xceed your limits!